The Science of Influence in Business

Conversations Academy presents “The Science of Influence in Business” a conversation featuring Ivan Farber and Brian Ahearn.

The conversation will take place virtually on Zoom on Saturday, May 4th from 11:00am – 12:30pm Eastern Daylight Time/8:00am - 9:30am Pacific Daylight Time.

Ivan and Brian will discuss how to:

  • Achieve greater professional success and enjoy more personal happiness

  • Ethically move others to action using seven research-based and scientifically proven principles of influence

  • Gain agreement for action with conversations that are clear, consultative and collaborative

  • Tailor your approach to deal effectively with the four major personality types 

  • Benefit from powerful everyday opportunities to persuade that are lasting and ethical

The conversation will be recorded and portions of it will be available in the Conversations Academy Library (which you will have access to when you register.)

About the speakers:

Ivan Farber is the Founder of Conversations Academy and the author of Conversations: How Manage Your Business Relationships One Conversation at a Time. For more than 30 years, Ivan has worked in marketing, sales, training and relationship management in the financial services industry. He’s become a legend in the industry for his many accomplishments, awards and results. He’s mentored, coached, trained and spoken to thousands of people. 

Brian Ahearn is the Chief Influence Officer at Influence PEOPLE, LLC. He’s an author, Keynote/TEDx speaker, international trainer, coach, and consultant. His LinkedIn courses on persuasive selling and coaching have been viewed by more than a half a million people around the world. His first book, Influence PEOPLE, was named one of the 100 Best Influence Books of All Time.

Brian is one of only a dozen individuals in the world who currently holds the Cialdini Method Certified Trainer® (CMCT) designation and one of just a handful to have earned the Cialdini Pre-suasion Trainer® (CPT) designation. He is also a faculty member of the prestigious Cialdini Institute. Robert Cialdini’s book on persuasion and marketing, Influence: The Psychology of Persuasion, has sold over five million copies and been translated into 41 languages.

For more information, please contact Ivan at [email protected].